Our PR team hosted a stunning private lunch for national broadsheet and luxury magazine journalists at The Shard, showcasing JURA coffee machines with the London skyline as a beautiful backdrop.
The event allowed guests to get hands on with Jura products and in celebration of a new cold brew coffee machine, the event had an icy blue theme. Every touchpoint was personalised to the guest, including a placename with hand drawn images reflecting their work, hobbies or personality.
The event led to coverage in The Telegraph, Living etc. and Country Homes & Interiors, and solidified relationships with key contacts.